Starwood Hotels

Tag Archives for Starwood Hotels.

Feb162008

The Super-Affluent Don’t Do Super-WalMart

Laurence Geller listed some interesting data points in a blog from Jan 18, 2008. His piece discusses the widening divide between Generations X and Y mass consumers and the truly “super-affluent”. In 2006, the affluent spent on average $2,400 on hotels and resorts, while the super-affluent spent $61,200. He argues new brands will proliferate as…

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Feb122008

Starwood Le Meridien Brand Free Nights Promotion

Le Meridien San Francisco, center and to left of pyramid TransAmerica building. This hotel was formerly a Park Hyatt. I was looking back at the Le Meridien Journey for free nights promotion running from December 1, 2007 through March 31, 2008. I drafted a piece December 13th and from this draft developed a piece for…

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