W Amsterdam

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W Amsterdam Fine Dam Views

Last February on a visit to Amsterdam, I was intrigued by the W Amsterdam sign atop the building I always knew as Dam Square Albert Heijn supermarket. I had frequented the Albert Heijn portion of the building for 15 years when staying in Amsterdam. W Amsterdam opened its Phase 1 hotel development in October 2015,…

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W Amsterdam now open for cool swimming

Regular readers of Loyalty Traveler may understand why I am excited about the W Amsterdam opening last week. The hotel sits atop the Albert Heijn AH Nieuwezijds Voorburgwal supermarket, one of the largest grocery stores in central Amsterdam. Many times, many years ago I made those walks regularly from the 17th century canal houses of…

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