consumer analysis

Tag Archives for consumer analysis.

Jun012011

Should You Participate in a Loyalty Program? A Response to Christopher Elliott’s article

Consumer advocate Christopher Elliott provides words for thought on the question of whether a consumer should participate in loyalty buying programs. His May 26 article, “Should you participate in a consumer loyalty program? 7 things to consider” lists seven things expert advice says you should consider when looking at loyalty programs. I find all of the advice…

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