Nine major hotel chains with loyalty programs currently number 152 different hotel brands for earning and redeeming points. Most of the major chains had at least one new hotel brand become part of their respective hotel loyalty program within the past year.
Smith Travel Research provides a hotel industry standard market segment ranking for most of the major chain brands based on average room rates from Luxury – Upper Upscale – Upscale – Upper Midscale – Midscale – Economy.
STR Chain Scales North America and Caribbean
10 Hotel Loyalty Programs
- Best Western Rewards 13 brands
- Choice Privileges 13 brands
- Hilton Honors 16 brands
- World of Hyatt soon to be 18-19 brands + Small Luxury Hotels partnership
- IHG Rewards Club 15 brands
- Marriott Bonvoy 29 brands
- Radisson Rewards 8 brands
- Wyndham Rewards 19 brands
- Le Club Accorhotels 20 brands
Best Western Rewards 13Â hotel brands
1. Best Western
2. Best Western Plus
3. Best Western Premier
4. Best Western Premier Collection
5. Best Western Signature Collection
6. Vib
7. Glo
8. SureStay Hotel
9. SureStay Plus
10. SureStay Collection
11. Executive Residency by Best Western
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Choice Privileges 13Â hotel brands + Preferred Hotels Group partnership
1. Ascend Collection
2. Cambria Suites
3. Comfort Inn
4. Comfort Suites
5. Quality Inn
6. Sleep Inn
7. Clarion
8. MainStay Suites
9. Suburban Extended Stay
*10. Woodspring Suites
11. EconoLodge
12. Rodeway Inn
13. Vacation Rentals by Choice Hotels
Choice Privileges Redemption Partners
14. Nordic Choice Hotels – 180 hotels in Norway, Sweden, Denmark, Finland, Baltics are available for Choice Privileges reward nights for 8,000 to 30,000 points.
Nordic Choice Hotels are in Ascend Collection, Clarion, Clarion Collection, Comfort and Quality hotel brands. For paid stays Nordic Choice Club loyalty program is a separate program for Nordic Choice Hotels and points earning. Choice Privileges points are not earned on paid stays.
Main point to know for travelers in Scandinavian is Clarion Collection brand hotels offer complimentary evening buffet in addition to free breakfast. This can be a big factor in the cost of travel in these countries where evening meals can easily be $30+ at a restaurant. Breakfast is included in all Nordic Choice Hotels. Dinner is not applicable to Clarion Hotels brand, only Clarion Collection hotels in Nordic Choice Hotels. Clarion Collection hotels in other places, like UK and USA, do not have this feature.)
15. Preferred Hotels Group Hotels and Resorts – over 500 hotels worldwide from 25,000 to 55,000 points.
Hilton Honors hotel brands
1. Waldorf-Astoria
2. Conrad
3. Canopy
4. Hilton Hotels
5. Curio Collection
6. DoubleTree
7. Tapestry Collection
8. Embassy Suites
9. Hilton Garden Inn
10. Hampton Inn
11. Tru
12. Homewood Suites
13. Home2 Suites
14. Hilton Grand Vacation
*15. LXR – new luxury brand – first hotel of LXR brand will be former Millennium Hotel London Mayfair set to open as The Biltmore, Mayfair in spring 2019.
*16. Motto – affordable lifestyle brand in urban centers. London will also be home to one of the first Motto by Hilton hotels scheduled to open in 2020.
World of Hyatt
1. Park Hyatt
2. Miraval
3. Exhale
4. Grand Hyatt
5. Hyatt Regency
6. Hyatt Hotels
7. Andaz
8. Hyatt Centric
9. The Unbound Collection
10. Hyatt Place
11. Hyatt House
12. Hyatt Zilara
13. Hyatt Ziva
14. Hyatt Residence Club
*15. Small Luxury Hotels of the World (hotel chain partnership for earning and redeeming Hyatt points).
*16. Two Roads Hospitality acquired by Hyatt in late 2018 with plans to integrate most of the 85 properties in eight countries into World of Hyatt in 2019. These hotels currently are branded as
- Alila,
- Destination,
- Joie de Vivre,
- Thompson
- tommie
Latest Hyatt press release I see from January 28, 2019 shows plans for new openings in 2020 using Destination, Joie de Vivre, Thompson and tommie brand names.
InterContinental Hotels Group hotel brands
1. InterContinental Hotels & Resorts
2. Kimpton
3. Hotel Indigo
4. Crowne Plaza
5. Holiday Inn
6. Holiday Inn Express
7. Holiday Inn Resort
8. Holiday Inn Club Vacations
9. Staybridge Suites
10. Candlewood Suites
11. Even Hotels
12. Avid – so far, only two hotels in Oklahoma City and Tulsa
13. Hualuxe Hotels & Resorts (8 luxury hotels open in mainland China as of Feb 7, 2019)
*14. Regent Hotels & Resorts (6 luxury hotels in Asia and Europe open as of Feb 7, 2019).
*15. Voco (4 hotel locations in Australia, UAE and UK as of Feb 7, 2019).
Marriott Bonvoy 29 hotel brands
1. The Ritz Carlton
2. Edition
3. St. Regis
4. W Hotels
5. JW Marriott
6. Luxury Collection
7. Marriott
8. Autograph Collection
9. Westin
10. Sheraton
11. Le Meridien
12. Tribute Portfolio
13. Design Hotels
14. Renaissance Hotels
15. Delta Hotels
16. Gaylord Hotels
17. AC Hotels
18. Aloft
19. Element
20. Four Points
21. Courtyard by Marriott
22. Residence Inn
23. Springhill Suites
24. Fairfield Inn & Suites
25. Towneplace Suites
26. Protea Hotels
27. Moxy
28. Marriott Vacation Club
29. Marriott Executive Apartments
30. Bulgari – exclusive luxury brand, non-participation in Marriott Bonvoy
Radisson Rewards 8 hotel brands
2. Radisson Blu
3. Radisson
4. Radisson Red
5. Park Plaza
6. Park Inn
7. Country Inn & Suites
*8. Prizeotel – new economy brand with four Germany properties as of Feb 2019.
Main change in past year is Quorvus Collection brand name changed to Radisson Collection.
Wyndham Rewards 19 hotel brands
Wyndham Hotels made a major acquisition of La Quinta Inn in 2018 to grow the midscale market segment of their portfolio. Wyndham Rewards members will have nearly 900 hotels in La Quinta Inn for earning and burning points in 2019.
La Quinta Returns is still functioning as a separate hotel loyalty program for now. Wyndham Rewards elite members can status match into La Quinta Returns until the program is merged into Wyndham Rewards in ‘early 2019’.
The La Quinta Returns program is anticipated to be discontinued in early 2019. Until then, La Quinta Returns and Wyndham Rewards will remain two separate programs and members of each program can continue to earn and redeem points in accordance with each program’s respective terms and conditions.
Wyndham has the distinction to be the only hotel chain that actually dropped a long existing brand. 350 hotels in Knights Inn brand were sold to Red Lion Hotels. Knights Inn was Wyndham’s lowest economy market segment hotel brand.
1. Wyndham Grand
2. Dolce Hotels & Resorts
3. Wyndham Hotels & Resorts
4. Tryp by Wyndham
5. Esplendor Boutique Hotels
6. Dazzler Hotels
7. Trademark Hotel Collection (H+, H2, H4)
8. Wingate by Wyndham
9. Wyndham Garden
10. Ramada
11. Baymont Inn & Suites
12. Microtel by Wyndham
13. Days Inn
14. Super 8
15. Howard Johnson
16. Travelodge
17. Hawthorn Suites
*18. AmericInn (about 200 hotels acquired in 2017 purchase)
*19. La Quinta Inn (planned integration of 900 hotels into Wyndham Rewards in early 2019)
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Le Club Accorhotels 20 hotel brands
1. Sofitel
2. Rixos
3. M Gallery
4. Pullman
5. Grand Mercure
6. The Sebel
7. Novotel
8. Mercure
9. Adagio
10. Mama Shelter
11. Ibis
12. Ibis Styles
13. Adagio Access
14. Thalassa Sea & Spa
15. Raffles
16. Banyan Tree
17. Fairmont Hotels
18. Swissotel
19. Angsana
20. Cassia
Accor hotels has several other economy segment hotel brands that do not participate in Le Club Accorhotels. Ibis Budget is one of the non-participating brands.
Le Club Accorhotels integrated Fairmont Hotels, Swissotel and Raffles into the loyalty program effective July 2, 2018.
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