IHG expansion plans new upscale and luxury brands

InterContinental Hotels Group plans to grow with a new brand, as yet to be named, focused on the conversion of upscale hotels into IHG’s family of hotel brands. The chain is also shopping for a luxury brand in similar fashion to the way they acquired Kimpton Hotels a few years ago. 

Mandarin Oriental and Shangri La are the kinds of chains hotel industry analysts have floated as potential acquisitions to give IHG a rival to brands like Ritz Carlton, St. Regis and Park Hyatt.

IHG already launched a new midscale brand recently called Avid with the initial groundbreaking of the first hotel in Oklahoma City December 2017 and scheduled to open in late summer 2018.

IHG hotel brands

News Source: Hotel ManagementLaunching new Avid brand just the start for IHG (Feb 20, 2018).


About Ric Garrido

Ric Garrido of Monterey, California started Loyalty Traveler in 2006 for traveler education on hotel and air travel, primarily using frequent flyer and frequent guest loyalty programs for bargain travel. Loyalty Traveler joined BoardingArea.com in 2008.

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