Radisson Turn Your World Blu free sunglasses and RTW essay contest deadline

Next week from Monday, August 12 through Wednesday, August 14 visitors to the Radisson Blu Aqua Chicago and Radisson Blu Mall of America near Minneapolis can win a free pair of Ray Ban® Wayfarer® sunglasses when they mention the winning phrase “Turn My World Blu,” to a staff member seen sporting the shades.

Beginning Monday, August 12th and running through Wednesday, August 14th, the Radisson Blu Mall of America and Radisson Blu Aqua Hotel Chicago will each give away a limited amount number of the coveted specs on Monday, Tuesday and Wednesday of that week. Throughout the course of the day, and at various random times, selected members of the hotel staff, from front desk to housekeeping will wear the glasses in celebration of the “Turn Your World Blu” contest, which asks guests to submit their dream holiday for the chance to win a trip for two around the world at Radisson Blu locations in the United States, Asia, Europe and beyond, ending Thursday August 15th.

When a guest or fan in the know spots an employee wearing the shades, they must say “Turn My World Blu,” to the employee, who will then direct them to the front desk for their own pair.

Free blue sunglasses at hotels in Chicago and Minneapolis reminds me of the 1980s song by Timbuk3, The Future’s So Bright, Gotta Wear Shades.

I always loved the line, “Fifty thou a year will buy a lot of beer.”

So true.

My favorite pair of sunglasses I lost a few years back were blue tinted sunglasses that made my brain feel so relaxed. I loved wearing those sunglasses.

August 15 is also the deadline for entering the Radisson Blu Turn Your World Blu essay contest.


Win Your Dream Trip Around the World for Two

Apparently this is the final week of a three month essay contest for 30 free nights at Radisson Blu hotels and 360,000 Lufthansa Miles & More miles with an entry deadline of August 15.

This is a global promotion open to members of dozens of countries. The promotion T&C designate ineligible residents from specific countries.

The Terms of this promotion are extensive and entrants need to read them to participate. Here are some key points on the contest.

All Entries must be received no later than 23:59:59 CET / 21:59:59 GMT / 4:59:59pm CST on August 15, 2013. LIMIT ONE ENTRY PER PERSON, HOUSEHOLD, AND/OR E-MAIL ADDRESS. MULTIPLE ENTRIES WILL BE DISQUALIFIED.

WINNER SELECTION: All eligible Essays will be reviewed by a panel of judges appointed by Promoter (“Judge”) who will select the winner of the Promotion and whose decisions are final and binding on all matters related to the Promotion. Judge will evaluate each eligible Essay equally based on the following judging criteria:
1. Creativity: How well you describe why this is your dream destination:  40%

2. Ability to create excitement in the destination: 40%

3. Clarity of Writing: 20%

The winner will be the Entrant whose Entry obtained the highest score from the Judges.  In the event of a tie, tie breaker will be based upon the highest score in the first judging criteria, continuing thereafter to each judging criteria in order, as needed, to break the tie.
The winner will be selected within approximately thirty (30) days from the end date of the Promotion and will be notified by e-mail. If any prize correspondence (including e-mail) is returned as non-deliverable, prize may be forfeited. Promoter is not responsible for any change of email address of Entrants.  The eligibility of the winner is subject to verification, including verification of age and compliance with these Official Rules.

Except where prohibited by law, the winner may be required to participate in unpaid publicity for the Promoter and/or Promotion Parties.  The Promoter and/or Promotion Parties shall be entitled (but not obliged) to use the name, biography, photographs, videos and likeness of the winner in connection with any advertising, publicity or editorial purposes in any media throughout the world in connection with this Promotion.  To the extent permitted by law, each Entrant waives his/her moral and similar rights.

[Loyalty Traveler comment: entrant waives their moral rights?]

Where lawful, winner may be required to, execute and return an Affidavit of Eligibility, Liability Release, and a Publicity Release within seven (7) days of notification in a form provided by Promoter. Failure to return documents timely, or if winner is found not to be in compliance with these Official Rules or otherwise ineligible, or if any prize notification is returned as undeliverable, it may result in disqualification.

PRIZE: The one (1) verified Winner will receive thirty (30) one (1) night stays (standard room, double occupancy) at any Radisson Blu hotel worldwide (each a “Stay”). Winner will be provided instructions for booking. Stays must be redeemed within one (1) year of prize award date or they are void.  Stays are subject to availability and other restrictions such as blackout dates including local holidays and special events. Meals, gratuities, luggage fees, incidental hotel charges and any other unspecified travel-related expenses and the sole responsibility of winner. Approximate retail value (“ARV”) $6,000 USD / €4,368 EUR / (EUR amount an approximation based on conversion rate as of May 23, 2013) or the equivalent amount in the currency of the country where the winner is residing or located.

Winner will also receive a total of 360,000 miles in Lufthansa’s Miles & More program which must be redeemed for two (2) Lufthansa Economy Class Round the World Flight Award Tickets for use by the winner and for one (1) travel companion designated by the winner (“Guest”).  If winner is not a member of Lufthansa’s Miles & More program, winner will have to enroll in the program at no cost to winner before winner can book travel (Miles & More program information is available at http://www.miles-and-  Exact travel dates and arrangements are subject to availability.  The Guest accompanying the winner must sign and return a release of liability/publicity prior to booking travel.  If Guest is a minor, he/she must be accompanied by parent or legal guardian who must sign and return all required documentation.  Minors must be accompanied at all times during trip (including, but not limited to, in-flight, hotel stay and all prize-related events) by minor’s parent or legal guardian.  Winner and Guest must travel on same itinerary.  Each Round the World Flight Award Ticket is also subject to the following restrictions:

A Round the World Flight Award Ticket includes one (1) Atlantic and one Pacific crossing. A maximum of ten (10) flight segments (maximum of nine (9) connecting flights) is allowed. There must be an interval of at least ten (10) days between the start of the first intercontinental flight and the start of the last intercontinental flight. A Round the World Flight Award Ticket remains valid for twelve (12) months once issued. A maximum of seven (7) stopovers is allowed.
More information about Round the World Flight Award Tickets can be found at http://www.miles-and-

The Radisson Blu Around the World contest is actual work to enter. But, if you happen to be in Mall of America or Chicago early next week, stop by the Radisson Blu and see if your future is so bright, you gotta wear shades.

K06class_LAXhotels_MRY_Seco5-5_06 154

Biking Arroyo Seco, Monterey County with my blue shades in 2005.

About Ric Garrido

Ric Garrido of Monterey, California started Loyalty Traveler in 2006 for traveler education on hotel and air travel, primarily using frequent flyer and frequent guest loyalty programs for bargain travel. Loyalty Traveler joined in 2008.

More articles by Ric Garrido »


  1. We thank you for not citing Corey Hart…you may have covered this before, but is it pronounced pronounced “bloo” in Europe or “Bleu”?

  2. Wikipedia is my friend. “Sunglasses at Night”. Not familiar with it. I see Corey sold 16 million albums. I bet that is far more than Timbuk3.

    On a side note: In February I went to the Radisson Blu Chicago for the Radisson Hotels annual meeting. I forgot my reading glasses for the trip and I had no spare with me.

    One night we went to a Carlson sponsored event at a Chicago nightclub with a blues band. My wife called me frantic about some bill that had not been paid and I had to spend about an hour on the phone in the dark nightclub wearing my prescription sunglasses to take care of a missed payment.

    I felt like a fool wearing my dark sunglasses at night in a dark club. I doubt I looked cool.

  3. Moral rights are a concept (similar to copyright) that refer to a creator’
    s rights to content. In this case they’re saying they have the right to use the essays that are submitted.

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