Jul062017

Wyndham adds three new brands: Trademark Collection, Dazzler and Esplendor

Wyndham acquired Fën Hotels in Latin America last December with 26 hotels in South America across Argentina, Peru, Costa Rica, Uruguay, Paraguay, Bolivia, and the U.S. (Dazzler Brooklyn) including two new Fën-built Wyndham Grand hotels opening in Montevideo, Uruguay, and Asunción, Paraguay.

Wyndham Fen Hotels

Fën’s Esplendor Boutique Hotels and Dazzler Hotels will be bookable through Wyndham Rewards by the end of 2017.

    1. DAZZLER
      POLO
       Buenos Aires, Argentina
    2. DAZZLER
      MONTEVIDEO
      Uruguay
    3. DAZZLER
      PALERMO
      Argentina
    4. ESPLENDOR
      PLAZA FRANCIA
      , Recoleta, Argentina
    5. ESPLENDOR
      BUENOS AIRES
       Argentina
    6. DAZZLER SAN
      MARTÍN
       Argentina
    7. ESPLENDOR
      CERVANTES
        Uruguay
    8. DAZZLER
      MAIPÚ
       Argentina
    9. DAZZLER SAN
      TELMO
      Argentina
    10. ESPLENDOR
      PALERMO SOHO
      Argentina
    11. DAZZLER
      ASUNCIÓN
       Paraguay
    12. ESPLENDOR
      TAMARINDO
       Costa Rica
    13. DAZZLER
      RECOLETA
        Argentina
    14. ESPLENDOR
      PALERMO HOLLYWOOD
      Argentina
    15. DAZZLER
      CAMPANA
         Argentina
    16. DAZZLER
      LIMA
         Peru
    17. ESPLENDOR
      SAVOY ROSARIO
       Argentina
    18. DAZZLER PUERTO
      MADRYN
      , Argentina
    19. ESPLENDOR EL
      CALAFATE
       Argentina
    20. ESPLENDOR
      MENDOZA
       Argentina
    21. DAZZLER
      COLONIA
       Uruguay
    22. ESPLENDOR
      MONTEVIDEO A WYNDHAM GRAND HOTEL
       Uruguay
    23. ESPLENDOR ASUNCIÓN A WYNDHAM GRAND HOTEL, Paraguay
    24. ESPLENDOR
      CUSCO
        Peru
    25. DAZZLER
      BROOKLYN
       New York, USA

 

 

Trademark Hotel Collection

In June 2017, Wyndham announced Trademark Hotel Collection, a new soft brand for independent hotels to merge with Wyndham. This new Wyndham hotel brand seeks 3 and 4 star hotels for its portfolio and should be a direct competitor with Choice Hotels Ascend Collection.

Trademark Hotels

There are currently 13 Trademark Hotel Collection properties in Germany and one hotel in Switzerland. Most of these hotels are currently bookable through Wyndham. I see GoFast rates at most of these hotels too.

GERMANY

LAATZEN  H4 Hotel Hannover Messe

LUEBECK  H+ Hotel Luebeck City Centre

BERLIN  H2 Hotel Berlin Alexanderplatz

MUNICH  H+ Hotel Muenchen City Centre

DRESDEN HYPERION Hotel Dresden am Schloss

WILLINGEN H+ Hotel Willingen

GARMISCH-PARTENKIRCHEN  H+ Hotel Alpina Garmisch Partenkirchen

BAYREUTH   H4 Hotel Residenzschloss Bayreuth

MUENSTER  H4 Hotel Muenster City Centre

MUENSTER  H2 Hotel Muenchen Messe

SOLINGEN  H+ Hotel Solingen City Centre B&B

LANDSBERG  H+ Hotel Leipzig-Halle

OBERHOF TREFF HOTEL Panorama Oberhof

SWITZERLAND

ENGELBERG  H+ Hotel Sonnwendhof Engelberg

Wyndham already has its primary European presence in Germany. The addition of these new hotels in Germany improves the chain’s footprint.

About Ric Garrido

Ric Garrido of Monterey, California started Loyalty Traveler in 2006 for traveler education on hotel and air travel, primarily using frequent flyer and frequent guest loyalty programs for bargain travel. Loyalty Traveler joined BoardingArea.com in 2008.

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Comments

  1. I think the company should focus on improving what they already have. Being a big brand is not always a good thing when a company is so big they forget values and tradition. Once great employees because miserable and leave.

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