Jun152010

Marriott Rewards-American AAdvantage Partnership Termination June 30, 2010

Sure seems like AAdvantage is rubbing Marriott Rewards’ nose in a pile of miles with every other hotel loyalty program like 25K with Hyatt and 25K with Wyndham.

Also AAdvantage is making many hotel loyalty program members aware that Marriott Rewards will no longer be a points-to-miles exchange partner or earning partner after June 30, 2010 by offering up to 35% bonus miles on all hotel loyalty point transfers through June 30. When you click “Go” on that webpage it takes you to this page showing 70 hotel chain partners with AAdvantage. As you scroll down the list, all ten Marriott brand hotels display the message similar to this Marriott brand, “Effective July 1, 2010, TownePlace Suites® by Marriott will be leaving the AAdvantage program.”

The real story is behind closed doors, but sure looks to me like AA is playing offense in this game.

American Airlines-Marriott Rewards partnership termination links:

About Ric Garrido

Ric Garrido of Monterey, California started Loyalty Traveler in 2006 for traveler education on hotel and air travel, primarily using frequent flyer and frequent guest loyalty programs for bargain travel. Loyalty Traveler joined BoardingArea.com in 2008.

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